THE USE OF AUGMENTED REALITY

Augmented Reality enables enrichment of the real world, therefore placing virtual content into the real world and with that changes the view on the world as we know it. You can read what Augmented Reality is in a post HERE, as well as what is the difference between Augmented and Virtual Reality HERE.

In today’s post, we will write about the options that Augmented Reality offers. With the development of technology, and with smartphones and tablets, the field of Augmented Reality became accessible to the user. This way, it is not limited to big media/corporations, who can afford it, but is practically accessible on every smart device, which has a built-in camera. The camera is the basis for tracking the tracker on which selected content is then shown. Tracker is a 2D image, through which our camera reads the base and puts certain content on it, which can be a video recording, 3D model, animation, sound, web link or other.

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VIRTUAL V. AUGMENTED REALITY

In previous posts, we talked separately about virtual reality and augmented reality. This sort of technology enables two views of the world. But the concepts can be unclear. In many cases, we can think that VR and AR are the same thing. That is why it is good to know what the difference between these two realities is. What is the point that separates them?

As written, with Virtual Reality, it is about a three-dimensional image or virtual-artificial environment and enables an immersive experience. With it, we want to achieve immersion and presentation in such a way all temporary deviations in the virtual environment are accepted as a real. To use Virtual Reality we need specially created glasses through which we can step into the virtual environment. Technology at Augmented Reality enables enrichment or extension of the physical world with adding virtual information. Therefore, it enables adding virtual elements and content. To be able to use Augmented Reality we need a smart device with the pre-loaded application, like a tablet or smartphone, which has a built-in camera.

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VIRTUAL REALITY

Virtual Reality is a realistic three-dimensional image or artistic environment that is usually presented in such a way all temporary deviations in the virtual environment are accepted as a real environment. Virtual Reality can best be understood by defining what we want to achieve - total immersion.

Total immersion means that sensual experience is felt as real, and at the same time, we forget that it is a virtual-artificial environment and we begin to interact with it in the same way as we do in the real world. With the help of Virtual Reality, we can imitate the properties of the real environment. Which means that the Virtual Reality environment can simulate our everyday environment (for example: walk in the park, walk in the favorite city ...) or exceeds the boundaries of physical reality by creating a world where physical laws do not apply or do not exist (for example: fight with aliens, travel through space, visiting other planets with zero gravity ...).

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AUGMENTED REALITY


Augmented Reality is a technology that enriches or extends our physical environment by adding virtual information. To put it differently, Augmented Reality enables adding virtual elements – like videos, 3D models, animation, connections, and more – to the real world. By doing so, we can change the perception of the real world.

The term itself dates back to the year 1990, and the first use of Augmented Reality for commercial use was on television and the military. With the development of the Internet and smartphones, the Augmented Reality moved to the second phase of development, and today it is largely connected with interactivity. It allows the content to be directly projected onto physical objects, thereby merging with real time.

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